- Purpose of This Policy
This policy explains how Pamper Me Pretty & Co Limited (“we”, “us”, “our”) manages photography, video recordings and other media content involving children during events.
We recognise the importance of protecting children’s privacy and ensuring that images are used responsibly, safely and in a manner consistent with safeguarding best practice.
This policy forms part of our wider safeguarding framework and should be read alongside our:
Safeguarding Policy
Privacy Policy
Online Safety Policy
2. Scope
This policy applies to all forms of media created or used in connection with our services, including:
photographs
video recordings
digital images
promotional materials
social media content
This includes media captured during events, as well as content used for marketing and communication purposes.
3. Photography During Events
Photographs or video recordings may be taken during events for purposes including:
marketing and promotional use
website and social media content
internal business records
training and quality assurance
Photography will always be carried out in a manner that is appropriate, respectful and consistent with safeguarding principles.
Participation in photography is voluntary.
4. Parental Consent
Where children appear in photographs or video recordings intended for public use, we will obtain appropriate consent from a parent or legal guardian.
Parents or guardians may:
provide consent for photography and media use;
decline consent; or
withdraw consent at any time.
We will respect all preferences regarding photography.
5. Responsible Use of Images
Where images of children are used, we will take reasonable steps to ensure that:
children are not identified by full name;
images are appropriate, respectful and not intrusive;
images do not include sensitive personal information;
images are not used in a way that could place a child at risk.
We avoid publishing images that may enable a child to be identified in a way that could compromise their safety, including linking images to specific locations or personal details.
6. Safeguarding Principles for Media Use
All photography and video recording involving children must align with safeguarding best practice.
Images will only be used where they:
present children in a positive and appropriate manner;
maintain the dignity and privacy of the child;
do not create risk of identification beyond what is necessary;
do not disclose information that could compromise a child’s safety.
We reserve the right to decline or remove any image that does not meet these standards.
7. Storage and Security of Media
Images and video recordings may be stored using secure systems, including:
password-protected devices;
secure cloud storage platforms;
restricted-access media libraries.
Access to stored media is limited to authorised individuals who require access for legitimate business purposes.
We take reasonable steps to prevent unauthorised access, misuse or loss of media files.
8. Use of Media for Marketing
Where consent has been obtained, images may be used for:
website content;
social media platforms;
printed promotional materials;
advertising campaigns.
Images may be used for ongoing marketing purposes unless consent is withdrawn.
9. Withdrawal of Consent
Parents or guardians may withdraw consent for the use of images at any time by contacting us at:
info@pampermeprettyandco.com
Upon receiving a request, we will take reasonable steps to remove images from platforms under our control within a reasonable timeframe.
We cannot guarantee removal from third-party platforms where content has been shared beyond our control.
10. Photography by Parents and Guests
Parents and guests may take photographs during events.
However, we ask that all attendees:
respect the privacy of other children and families;
avoid sharing images of children outside their own family without permission;
act responsibly when sharing images online.
We cannot control or take responsibility for images taken by third parties.
11. Staff and Franchise Responsibilities
Any staff member, contractor or franchise operator involved in capturing or using media must comply with this policy.
They are required to:
ensure appropriate consent has been obtained;
use images only for authorised purposes;
store media securely;
maintain appropriate professional boundaries;
report any misuse or concerns immediately.
Unauthorised use, storage or distribution of images may result in disciplinary action or termination of engagement.
12. Safeguarding Concerns Related to Media
Any concern regarding the use of photography or video involving children must be reported immediately in accordance with our Safeguarding Policy.
This includes:
inappropriate or unsafe images;
unauthorised photography;
misuse or distribution of images;
any situation that may compromise a child’s safety or privacy.
Where necessary, images may be removed and appropriate safeguarding procedures followed.
13. Monitoring and Control
We may monitor the use of images across our platforms to ensure compliance with this policy.
We reserve the right to remove or restrict any content that:
breaches safeguarding principles;
compromises privacy;
is inappropriate or unlawful.
14. Review of This Policy
This policy will be reviewed periodically to ensure it remains aligned with:
safeguarding best practice;
legal requirements;
operational needs.